Grant Cardone’s real estate firm, Cardone Capital, has snapped up 282 Bitcoin, worth around $18 million, as the cryptocurrency market slides due to rising geopolitical tensions. The purchase was announced on June 19 via X, with Bitcoin trading near $62,000 at the time. This follows a previous buy of 130 BTC for about $9.7 million during a recent downturn.
The firm’s Bitcoin holdings are funded through rental income from multifamily properties, including a 366-unit complex in Boca Raton. Instead of distributing extra cash flow to investors, Cardone allocates it to Bitcoin purchases. The company aims to reach 3,000 BTC by 2026 and eventually 10,000 BTC across its vehicles.
Speaking at Consensus 2026 in Miami, Cardone revealed a recent $100 million increase in Bitcoin allocation, part of a larger transaction involving $235 million in real estate. He emphasized that the firm’s structure combines Bitcoin and real estate within a single LLC, differentiating it from traditional REITs.
Cardone notes that around 80% of investors in one Bitcoin-linked real estate fund were new to Bitcoin. The firm has also launched the 10X Miami River Bitcoin Fund, pairing a 346-unit apartment complex with $15 million in Bitcoin and using rent income for further purchases. Additionally, Cardone listed his $42 million Golden Beach property on Propy, a blockchain-powered marketplace that supports Bitcoin transactions.